Senior Manager-Marketing Strategy and Go-to-Market
Location
New York, NY
Level
Mid-Senior
Type
Full - Time
Salary
Job Description
Posted on:
March 11, 2024
You Lead the Way. We’ve Got Your Back.
With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.
At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.
Join Team Amex and let's lead the way together.
American Express Global Commercial Services (GCS) is the leading payment issuer and partner for businesses with products and services to help them run and grow their businesses. The Strategy & Go-to-Market team sits within the GCS Marketing organization. This team spearheads strategic initiatives across GCS and launches new products and refreshes for small, medium sized, and global businesses.
How will you make an impact in this role?
The Senior Manager is responsible for leading 360-degree go-to-market strategies for top GCS priorities, and the role requires a unique blend of strategic thought leadership and results driven implementation. This person will work closely with marketers, product owners, analytics, finance, risk, and GABM to generate strategic, data-driven insights to develop marketing strategies that will elevate customer experiences and better meet the needs of our customers. This is a high visibility role with the opportunity to shape how we go to market with our B2B brand, products and services.
Key Responsibilities:
The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we'll consider your location, experience, and other job-related factors.
We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:
American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.
Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for these positions.
We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.
US Job Seekers/Employees - Click here to view the “Know Your Rights” poster and the Pay Transparency Policy Statement.
If the links do not work, please copy and paste the following URLs in a new browser window: https://www.dol.gov/agencies/ofccp/posters to access the three posters.
Apply nowWith the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.
At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.
Join Team Amex and let's lead the way together.
American Express Global Commercial Services (GCS) is the leading payment issuer and partner for businesses with products and services to help them run and grow their businesses. The Strategy & Go-to-Market team sits within the GCS Marketing organization. This team spearheads strategic initiatives across GCS and launches new products and refreshes for small, medium sized, and global businesses.
How will you make an impact in this role?
The Senior Manager is responsible for leading 360-degree go-to-market strategies for top GCS priorities, and the role requires a unique blend of strategic thought leadership and results driven implementation. This person will work closely with marketers, product owners, analytics, finance, risk, and GABM to generate strategic, data-driven insights to develop marketing strategies that will elevate customer experiences and better meet the needs of our customers. This is a high visibility role with the opportunity to shape how we go to market with our B2B brand, products and services.
Key Responsibilities:
- Bring Subject Matter Expertise: This person will leverage broad and deep marketing knowledge to lead product launches and refreshes
- Define and Develop Strategic Initiatives: This person will lead E2E initiatives to deliver insights and data driven strategies designed to meet customer needs while profitably growing revenue
- Turn a Love of Data into Actionable Insights: Uses data to analyze and assess performance, identifying areas of optimization and opportunities for unlocking growth and efficiency
- Build Strong Relationships: Collaborating closely with marketing, product, and analytics to identify and prioritize areas of opportunity is critical
- Wear Many Different Hats: This person should be motivated by driving a complex strategy forward from idea through to big impact
- Lead with an Enterprise Approach: Focus on bringing value in high priority, strategic territories grounded in shareholder, customer, and Blue Box values
- 5+ years of relevant experience in marketing
- Ability to drive clarity and results in “white space” and ambiguity and remain resilient in fast-paced, changing environments
- Data driven, analytical problem solver with ability to synthesize large amounts of information into clear insights, strategies, and recommendations
- Exceptional relationship management skills and demonstrated ability to influence and mobilize cross-functional teams across the Enterprise
- Highly effective communicator with strong interpersonal, oral, and written communication skills that can be tailored for various audiences
- Strong sense of accountability, ownership, and project management skills with demonstrated ability to efficiently and effectively manage and track multiple high priority initiatives simultaneously
- Positive energy, good sense of humor, and a passion for innovation and transformation
The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we'll consider your location, experience, and other job-related factors.
We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:
- Competitive base salaries
- Bonus incentives
- 6% Company Match on retirement savings plan
- Free financial coaching and financial well-being support
- Comprehensive medical, dental, vision, life insurance, and disability benefits
- Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
- 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
- Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
- Free and confidential counseling support through our Healthy Minds program
- Career development and training opportunities
American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.
Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for these positions.
We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.
US Job Seekers/Employees - Click here to view the “Know Your Rights” poster and the Pay Transparency Policy Statement.
If the links do not work, please copy and paste the following URLs in a new browser window: https://www.dol.gov/agencies/ofccp/posters to access the three posters.
